AGENDA
Click each event below to see locations and more information!
Wednesday, September 7th
LOCATION
Red Rock 2 & 3
DESCRIPTION
Please contact Christina Chartrand to sign up for Life Profile Training.
Thursday, September 8th
LOCATION
Red Rock 2 & 3
DESCRIPTION
Please contact Christina Chartrand to sign up for Life Profile Training.
LOCATION
Colorado D
LOCATION
Colorado A
Friday, September 9th
LOCATION
Colorado A
LOCATION
Colorado B-C
NAME
Executive Briefing on the State of Labor
LOCATION
Colorado B-C
DESCRIPTION
What is really going on with the workforce and how will we hire and retain the people we need to provide the services our customers require? With at least 20 more years of labor shortages ahead of us, this problem is not going away. In this data driven conversation, we will explore the facts and understand what is out of our control, but also what are the areas where we, as leaders, can make an impact.
PLEASE SELECT ONE SESSION BELOW TO ATTEND DURING THIS TIME
1
SESSION NAME
Aging Life Care Management & Home Care: A Winning Combination
PRESENTED BY
Jennifer Lynn Pagano, MA, CMC
Aging Life Care Manager
LOCATION
Colorado D
2
SESSION NAME
Is Your Multi-Unit Business Holding You Back?
For Current Multi-Unit Owners Only
PRESENTED BY
Mari Baxter
Dave Lindgren
Kristin Borromeo
Senior Helpers Corporate
LOCATION
Red Rock 2 & 3
DESCRIPTION
Are you performing well in one territory but underperforming in another? Will you miss out on President’s Club in Greece because one of your territories is on minimums? Do you not have the staff or resources to develop your additional territories? During this informative session, you will receive a packet of customized information compiled specifically for your business, providing a clear strategy for multi-unit success. (Pre-registration required to receive business analysis packet.)
3
SESSION NAME
Take Your Sales Skills to the Next Level
PRESENTED BY
Margueritte Mertz
Senior Helpers Corporate
LOCATION
Red Rock 6 & 7
DESCRIPTION
The world of sales is shifting around us, and the current selling environment is changing rapidly, requiring new skills and a completely different outlook. Learn more about how sales tactics are changing, what it means for you in the field, and how to use emotional intelligence to keep prospects engaged and create true competitive differentiation that delivers long-lasting relationships
4
SESSION NAME
Building Your Marketing Strategies In A Post-Pandemic World
Repeat Session - Also Offered at 3:30 pm
PRESENTED BY
Janet Berg
Jason Stocknoff
Lauren Lawder
Evie Gekas
Senior Helpers Corporate
LOCATION
Red Rock 8 & 9
DESCRIPTION
Marketing communications is more important now than ever. It must pivot to reflect the world around us, and that means knowing what to say, how to say it, when to say it, and through which channels. Taking control of your digital footprint as well as referral and blueprint marketing should all be a core part of your overall marketing strategy. However, in today’s over-stimulated world, your prospects are bombarded with marketing messages, making it harder to stand out from the competition. You will leave this session with actionable steps to break through the clutter and reach your target client, caregiver, and referral source audiences more effectively.
5
SESSION NAME
LinkedIn Expert:
Earn More Using LinkedIn
Repeat Session - Also Offered at 3:30 pm
PRESENTED BY
Julbert Abrahams
The LinkedIn Guy
LOCATION
Red Rock 10 & 11
DESCRIPTION
In this session, LinkedIn expert Julbert Abrahams will share why LinkedIn is important, what you can do with your LinkedIn profile to market your business, and how to use LinkedIn to generate more referrals.
LOCATION
Colorado Prefunction
PLEASE SELECT ONE SESSION BELOW TO ATTEND DURING THIS TIME
6
SESSION NAME
They Go To Work,
Just Not For You!
Roundtable Discussion
PRESENTED BY
Jennifer Gunter
Gene Sanders
Senior Helpers Corporate
LOCATION
Colorado D
DESCRIPTION
Is your recruiter stuck in a spiral cycle of having interviewees not show up? How often do you say or hear “people don’t want to work anymore?” This very well could be the wealthiest generation of employees, changing jobs frequently and choosing what fits their lifestyle. Which is why you need them more than they need you! In this session, discuss strategies and develop an interactive approach to providing swanky red-carpet-treatment and attracting the employed. You will leave with three top ideas you can implement right away!
7
SESSION NAME
Three Simple Strategies To Improve LIFE Profile Practices
PRESENTED BY
David Chandler
Christina Chartrand
Senior Helpers Corporate
LOCATION
Red Rock 2 & 3
DESCRIPTION
Join David Chandler, RN, as he reviews three simple strategies to reach the full potential of LIFE Profile. This session will focus on improving assessment accuracy and communicating effectively about LIFE Profile with families and referral sources. Attendees will leave with action steps to implement these strategies, helping clients stay in their homes longer and leading to the growth of office revenue.
8
SESSION NAME
Building Your Marketing Strategy For A Post-Pandemic World
Repeat Session - Also Offered at 1:45 pm
PRESENTED BY
Janet Berg
Jason Stocknoff
Lauren Lawder
Evie Gekas
Senior Helpers Corporate
LOCATION
Red Rock 8 & 9
DESCRIPTION
Marketing communications is more important now than ever. It must pivot to reflect the world around us, and that means knowing what to say, how to say it, when to say it, and through which channels. Taking control of your digital footprint as well as referral and blueprint marketing should all be a core part of your overall marketing strategy. However, in today’s over-stimulated world, your prospects are bombarded with marketing messages, making it harder to stand out from the competition. You will leave this session with actionable steps to break through the clutter and reach your target client, caregiver, and referral source audiences more effectively
9
SESSION NAME
Should You Stay Or Should You Go: Options & Procedures for Selling Your Business
PRESENTED BY
Mari Baxter
Mike Powers
Senior Helpers Corporate
LOCATION
Red Rock 6 & 7
DESCRIPTION
Is your business primed for selling? Can you get the best price or should you wait? Are you a multi-unit owner
who would make more money selling each unit separately or to one buyer? Come to this session to help determine if exiting is in your future.
10
SESSION NAME
LinkedIn Expert:
Earn More Using LinkedIn
Repeat Session - Also Offered at 1:45 pm
PRESENTED BY
Julbert Abrahams
The LinkedIn Guy
LOCATION
Red Rock 10 & 11
DESCRIPTION
In this session, LinkedIn expert Julbert Abrahams will share why LinkedIn is important, what you can do with your LinkedIn profile to market your business, and how to use LinkedIn to generate more referrals.
The rest of your evening is free to explore and enjoy the resort.
Visit the Hospitality Desk between 7 am and 5 pm for assistance with recommendations and reservations
Saturday, September 10th
LOCATION
Colorado A
NAME
Making an Impact
LOCATION
Colorado B-C
DESCRIPTION
We live in an era of astonishing technology, instant information, and rampant social networking. Despite the epidemic advances that ushered in a new millennium, cultural critics argue that society has never been shallower in communication and more superficial in appearance. In fact, Dr. Rigsby argues that for many organizations, appearance—or what he refers to as impression—has become the new corporate wardrobe. We invite you to rediscover what is really important and meaningful—not only in your professional career but in your personal life as well. Join Dr. Rigsby as he shares the wisdom of past generations—wisdom that will inspire, motivate, and empower you to make an impact rather than an impression!
LOCATION
Colorado Prefunction
PLEASE SELECT ONE SESSION BELOW TO ATTEND DURING THIS TIME
1
SESSION NAME
flexHOME:
A New Model Of Care
PRESENTED BY
Kristi West
Dave Lindgren
Margueritte Mertz
Mari Baxter
Senior Helpers Corporate
LOCATION
Red Rock 6 & 7
DESCRIPTION
Gain insight about Senior Helpers’ newest program offering: flexHOME. Learn about the numerous opportunities available through this model for clients, families, referral sources, and YOU! Topics include a review of program logistics, services and pricing options, and how to take it to market
2
SESSION NAME
How To Differentiate With LIFE Profile: A Panel Discussion
Repeat Session - Also Offered at 1:30 pm
MODERATED BY
David Chandler
Senior Helpers Corporate
PANELISTS
Maureen Mostella
La Mesa, CA
Amy Petersen-Smith
Mount Pleasant, SC
Michael Mohl
Boynton Beach, FL
Jorge Giraldo
Lakeland, FL
LOCATION
Red Rock 8 & 9
DESCRIPTION
Join David Chandler, RN, as he interviews a panel of Senior Helpers owners about how they are utilizing LIFE Profile as a differentiator to build, grow, and maintain relationships with referral sources. Owners will share specific examples of LIFE Profile tools and strategies that gave them confidence to successfully grow their business.
3
SESSION NAME
Improving Our Hands-On Skills For Providing Care
Repeat Session - Also Offered at 1:30 pm
PRESENTED BY
Teepa Snow
Positive Approach to Care
LOCATION
Red Rock 2 & 3
DESCRIPTION
This session will address awareness and methods for improving hands-on skills for working with those living with dementia. Learners will be introduced to a variety of physical techniques to facilitate care interactions, including the Positive Physical Approach™, the Hand-under-Hand® position, and Visual-Verbal-Touch cueing. This session will also address the rationale and reasoning behind these techniques and methods. The goal of this session is for learners to have improved care interactions with those living with brain change
4
SESSION NAME
Successful Startup Best Practices
Roundtable Discussion for First Year Owners
PRESENTED BY
Gene Sanders
Mike Powers
Senior Helpers Corporate
LOCATION
Colorado D
DESCRIPTION
Share and learn best practices to surpass your year one goals and build a solid foundation for future growth. Topics to include but are not limited to sales and marketing; roles and goals for office staff; internal and external communication; and incorporating valuable Senior Helpers resources such LIFE Profile, Senior Gems®, Parkinson’s Care, and the expertise of the corporate office staff.
PLEASE SELECT ONE SESSION BELOW TO ATTEND DURING THIS TIME
5
SESSION NAME
How To Differentiate With LIFE Profile: A Panel Discussion
Repeat Session - Also Offered at 10:30am
MODERATED BY
David Chandler
Senior Helpers Corporate
PANELISTS
Hector Munoz
Irvine, CA
Tiffany Phelan
Scottsdale, AZ
Laura Palenkas
Knoxville, TN
Reid Patrick
Tulsa, OK
LOCATION
Red Rock 8 & 9
DESCRIPTION
Join David Chandler, RN, as he interviews a panel of Senior Helpers owners about how they are utilizing LIFE Profile as a differentiator to build, grow, and maintain relationships with referral sources. Owners will share specific examples of LIFE Profile tools and strategies that gave them confidence to successfully grow their business.
6
SESSION NAME
Improving Our Hands-On Skills For Providing Care
Repeat Session - Also Offered at 10:30am
PRESENTED BY
Teepa Snow
Positive Approach to Care
LOCATION
Red Rock 2 & 3
DESCRIPTION
This session will address awareness and methods for improving hands-on skills for working with those living with dementia. Learners will be introduced to a variety of physical techniques to facilitate care interactions, including the Positive Physical Approach™, the Hand-under-Hand® position, and Visual-Verbal-Touch cueing. This session will also address the rationale and reasoning behind these techniques and methods. The goal of this session is for learners to have improved care interactions with those living with brain change.
7
SESSION NAME
Thinking Outside Of Private Pay Revenue
Top Performers Panel
MODERATED BY
Dan Sitko
Debbie Galvin
Senior Helpers Corporate
PANELISTS
Linda Watterson
Santa Rosa, CA
Eric Fisher
Raynham, MA
Amy Petersen-Smith
Mount Pleasant, SC
Sheila Lowery
Pineville, NC
LOCATION
Red Rock 6 & 7
DESCRIPTION
Why are third-party payers are critical for growth? This Q&A session will feature a panel of franchise owners who have excelled in growing their business with third party payor sources. The discussion will focus on how to grow your business by utilizing long term care insurance, veterans’ benefits, and Medicaid benefits, including tools, resources, and tips for getting started.
8
SESSION NAME
Latest Legal Developments Impacting the Home Care Industry
PRESENTED BY
Angelo Spinola, ESP.
Polsinelli Online Solutions
LOCATION
Colorado D
LOCATION
Colorado Prefunction
DESCRIPTION
Enjoy a cocktail reception before the anniversary celebration and awards ceremony.
RESOURCES
These resources and experiences will be available throughout the conference.
Make sure you stop by each of them to take advantage of everything the conference has to offer!
REGISTRATION AND HOSPITALITY DESK
LOCATION
Colorado Prefunction A
HOURS OF OPERATION
Thursday 10:00 am - 9:00 pm
Friday 7:00 am - 5:00 pm
Saturday 7:00 am - 5:00 pm
DESCRIPTION
Stop by the Registration Desk to pick up your name badge, program, and conference tote bag full of swag! The Hospitality Desk is available for assistance with any needs during the conference. They can answer questions, make reservations, arrange transportation, and more.
SENIOR HELPERS POP-UP SHOP
LOCATION
Colorado A
HOURS OF OPERATION
Thursday 2:00 pm - 9:00 pm
Friday 8:00 am - 5:00 pm
Saturday 8:00 am - 2:00pm
DESCRIPTION
Let us help you build brand recognition with eye catching branded merchandise! The Pop-Up Shop not only has the latest and coolest swag, but we also are here to discuss all of your branding needs. Special feature this year: design your own apparel onsite!
WELLSKY GENIUS LAB
LOCATION
Red Rock 4
HOURS OF OPERATION
Thursday 12:00 pm - 5:00 pm
Friday 7:00 am - 5:00 pm
Saturday 8:00 am - 3:00 pm
DESCRIPTION
The Genius Lab is an opportunity to meet with
experts, discover the latest improvements to the software, learn top user tips, and more!
RELIAS GENIUS LAB
LOCATION
Red Rock 5
HOURS OF OPERATION
Thursday 12:00 pm - 5:00 pm
Friday 7:00 am - 5:00 pm
Saturday 8:00 am - 3:00 pm
DESCRIPTION
The Genius Lab is an opportunity to meet with
experts, discover the latest improvements to the software, learn top user tips, and more!
CENTER OF EXCELLENCE
LOCATION
Deluxe Suite # 11118
Location: 11th floor in North Tower
HOURS OF OPERATION
Thursday CLOSED
Friday 1:30 pm - 5:00 pm
Saturday 1:30 pm - 5:00 pm
DESCRIPTION
Come see an example of the Center of Excellence and how to set it up in your own office to offer in-depth, hands-on training to caregivers and families.